The company said it will use the proceeds towards expanding Guardian’s Singapore and Japan-based design labs, strengthening the technology brand’s creative development capabilities and deepening its curative NFT packaging foundation.
This is Kalaari Capital’s first-ever investment into the fast-growing NFT space.
NFTs or non-fungible tokens are a form of crypto asset in which each token is entirely unique. They can be used as a digital certificate of authenticity for any asset, digital or physical.
GuardianLink, after launching its NFT marketplace framework in 2020, is currently supporting 40+ NFT marketplaces globally. So far, Guardian has launched over 45 installations of its Marketplace Cloud with built-in Anti.Rip technology to prevent NFTs from getting copied and its Secure Vault based Legitimacy protocol.
The brand’s first major NFT launch in India was of veteran actor Amitabh Bachchan that surpassed the $1 million mark.
“We’re elated to have chosen Kalaari Capital as our investment partner. Having a similar philosophy to transform and build massive impact on a large scale with what we do, this funding will be further instrumental in helping us build a stronger NFT ecosystem in India and across the globe,” said Ramkumar Subramaniam, Co-Founder & CEO, GuardianLink.
“At Kalaari, we believe in the change-makers who can reimagine a future disrupting the present to create better products. Metaverse-based economy will be a key disruptor and NFT’s are going to play an instrumental role in powering the digital economy of the future. The applications will extend across major industries including gaming, fashion and retail,” said Vani Kola, Managing Director, Kalaari Capital.
